W2 Products (originally Whitbread & Wilkinson, now renamed British Colour Standard) is an award winning homewards company. Each year they display their products at B2B trade fairs across the UK and Europe. They needed to display their award winning products for a retail setting, while considering the practicalities of the spaces and limited storage. The brief was to create, build, install and style stands in variety of venues. 

We worked with W2 for six years and designed stands, installed and completed many trade fairs for them each year including: Maison et Objet in Paris, Spring Fair at the NEC and Top Drawer at Olympia, the stand was designed to flexibly adapt to various footprints. Winning Best Stand at Top Drawer.