Agile, international, business consultancy required an adaptable brand that could deliver across the visual landscape and develop alongside the growing business.
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PROJECT introduction
Agile business consultancy, Better Value Sooner Safer Happier enables companies to find better ways of working. They deliver for banks, corporations and government departments. The business grew from the success of their book: 'Sooner, Safer, Happier'. Bronze Medal in Leadership from the 2021 Axiom Business Book Awards. The brief was to create an identity that expressed the equally balanced qualities: sooner, safer, happier, better, that result in generating greater value. Their ethos is focused on building a nurturing environment in which positive outcomes are achieved through collaboration. PROJECT delivery The brand visuals were build on the concept of a 3-dimensional ring of interconnecting values. Brand visuals were rolled out digitally, in print, on merchandise. Tee-shirts, mugs and branded gift boxes proved very popular. Following the launch of the new brand, we were asked to produce items for social media communications and badging for their training modules. The badging was created by adapting the logo to suit the different requirements for certification and awards. PROJECT results The brand has grown and continues to serve the business and their clients year on year. 
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